AI Insights · Timothy · July 2025
Top 5 Fashion Games on Android in Oceania: Q2 2025 Performance
Explore the performance trends of the top 5 fashion games on Android in Oceania for Q2 2025, with insights on downloads, revenue, and active users.
The second quarter of 2025 brought noteworthy trends for the top fashion games on the Android platform in Oceania, as tracked by Sensor Tower. Here's a closer look at the performance of these popular apps.
Skincare Time: Makeover ASMR from FALCON GAME saw a mixed performance. Weekly downloads reached their peak in mid-April with approximately 9.3K, followed by a gradual decline to around 2K by the end of June. Revenue started strong at the beginning of the quarter with $32, but experienced fluctuations, ending at around $5. Active users initially surged to 17K in mid-April before settling at about 7K towards the end of the quarter.
Paper Doll Diary: Dress Up DIY by Bravestars Games maintained consistent engagement. Downloads fluctuated slightly, peaking at nearly 3K in the last week of June. Revenue showed a steady increase, culminating in $24 by the quarter's end. Active users consistently grew from 76K to nearly 90K over the quarter.
Eye Color Mix from CrazyLabs LTD displayed a stable pattern. Weekly downloads varied, peaking at 3.7K in mid-April, while revenue, though minimal, rose from $0 to $8 by the end of June. Active users remained relatively stable, hovering around 27K to 29K throughout the period.
Acrylic Nails!, another title from CrazyLabs LTD, showed an interesting trend with downloads increasing from 1.2K at the start of April to 2.5K by the end of June. Despite no revenue recorded, active users grew from 1.5K to nearly 3K, indicating a potential for increased engagement.
Lastly, Fashion Queen: Dress Up Game by CASUAL AZUR GAMES showed a steady performance. Downloads saw an early peak of 3.1K in mid-April, while revenue remained modest, topping at $21 in late May. Active users rose from 18K to over 20K by the end of June.
These insights, derived from Sensor Tower data, highlight the dynamic landscape of fashion games in Oceania. For more detailed analytics and trends, visit Sensor Tower.